World Tequila Day is celebrated every year on July 24, honoring one of Mexico’s most iconic and beloved spirits — tequila. This day recognizes not just the drink itself, but also the cultural heritage, craftsmanship, and traditions that go into making it.
What is Tequila?
Tequila is a distilled spirit made from the blue agave plant, primarily grown in the region surrounding Tequila, Jalisco, Mexico. By law, authentic tequila must be produced in specific areas of Mexico and follow strict production standards.
Did you know?
For the unversed, tequila has denomination of origin protection, like Champagne or Parmigiano-Reggiano. Also, only spirits made from 100% blue agave and produced in Mexico can legally be labeled as tequila. And, it takes 8–12 years for the agave plant to mature before it can be harvested for tequila.
Where to celebrate?
Bomba, New Delhi
This World Tequila Day, Bomba, Greater Kailash 3, is hosting an exclusive celebration. For tequila lovers, they are going to have a high-energy bar takeover, tequila-forward cocktails, and a specially curated tasting experience. Bomba is known for pizza, tacos and now - tequila! That’s right, they’ve been shaking up something special behind the bar and it’s finally here! a tequila-forward cocktail menu that’s got all the zing, flair, and Bomba flavour you’d expect. For this day, Bomba is offering an Exclusive Tequila Tasting Experience at ₹2500 per guest, where guests can test drive the cocktail menu with a Cocktail Flight featuring four inventive tequila-based miniature drinks, each showcasing the spirit’s versatility, paired with four bold and flavour-packed Tapas Tasters, expertly paired to complement the cocktails. Another highlight of the evening will be the Bar Takeover by Annu Kumar, as Bomba’s bar transforms into a tequila-lover’s haven with a rotating selection of tequila - forward drinks, and a live DJ Set by DJ Navi Bady.
Latoya, New Delhi
On July 25, Latoya, Eldeco Centre, Delhi will transform into a tequila wonderland for a one-night-only experience titled Tequila Personas, a high-energy, character-led cocktail showcase where each tequila-based drink is brought to life through immersive props, storytelling, and dramatic garnishes. The city’s first dedicated Latin American restaurant and bar will transform into an immersive tequila wonderland with an exclusive one-night experience titled Tequila Personas, in collaboration with Jose Cuervo. This high-energy, high-theatre event is a sensory journey where every cocktail comes to life through unique characters, storytelling, and share-worthy moments. The evening will introduce five distinct tequila personas, each drink designed not just for the palate but for the imagination. From the citrus-kissed simplicity of Santiago’s Cantarito to Ramirez’s fiery and bold Picante, every cocktail will be brought to life with accompanying personality coasters that lend each drink a voice of its own. Whether you’re channeling Lopez, “The Crybaby” Margarita with a salty rim and a sour-sweet punch, or Escobar, “The Straightforward One”poured straight with a Cuervo chant, the personas are designed to ignite both taste and theatre.
KOKO, Mumbai
KOKO has collaborated with Patrón to curate a limited time menu featuring Tequila based cocktails that will be available at the restaurant until 31st July. For those who love a bit of heat, the Patrón Picante is your go-to, it’s a spicy delight with red jalapeños, balanced by cool coriander and a splash of lime. Looking for something adventurous? Try The Leaf Game, where Patrón Reposado tequila meets KOKO's special Herbal Liqueur, blended with sweet pineapple, zesty ginger, and a hint of sandalwood, finished with fresh mint. If beach vibes beckon you, indulge in the Golden Reverie, this dreamy concoction features Patrón Reposado tequila and smooth Martini Bianco, complemented by tangy grapefruit pie cordial and a sprinkle of cinnamon salt. For those with a taste for luxury, the KOKO Opulence awaits, this decadent mix combines Patrón Reposado tequila with KOKO's Azul Liqueur, a touch of elderflower, a squeeze of lemon, and a silky texture from egg white. And for a classic with a twist, savor the Patrón Matador, where Patrón Reposado tequila meets grilled pineapple, green chili, agave nectar, and lime.
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